New Wave Interiors | Portfolio Feature
Website Design | Brand Positioning | Digital Presence for a Design-Led Business
New Wave Interiors is a boutique commercial interior design firm that delivers functional, stylish, and space-smart solutions for office, retail, and hospitality clients. Known for their detail-driven approach and creative execution, they needed a digital presence that reflected their professionalism, creativity, and hands-on expertise in transforming workspaces.
When the New Wave team approached Webspace Design, they were clear on their vision: a website that not only looked good—but felt as tailored, high-end, and trustworthy as their interior solutions. We were excited to bring their brand to life online.
A Design-Forward Website for a Design-Focused Business
Interior design is a visual business, so the website had to be clean, modern, and full of visual impact. But it also needed to convert visitors into leads—especially facilities managers, commercial property owners, and business executives looking for an experienced fit-out partner.
Key features we delivered:
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Minimalist, spacious layout with focus on project imagery and design philosophy
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Project showcase pages, allowing New Wave to highlight past work with high-res photos, testimonials, and project specs
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Service pages clearly outlining offerings such as office design, renovations, project management, and furniture procurement
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Quick enquiry tools across all pages, making it easy for visitors to get in touch or request a site meeting
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Fully responsive and mobile-friendly design to capture leads on any device
The result is a high-performance digital platform that speaks directly to the type of clients New Wave Interiors wants to attract: those who value detail, efficiency, and design that makes an impact.
Creating a Cohesive Digital Brand
Beyond the build, we worked closely with New Wave Interiors to refine their messaging and digital tone. Their brand is not overly flashy—it’s confident, capable, and straight-talking. We carried that through into the copy and flow of the site.
From headlines like “We design spaces that work harder” to service section intros that focus on ROI and functionality, the entire site positions New Wave Interiors as a results-driven, detail-oriented partner for commercial spaces.
We also laid the groundwork for SEO performance, ensuring key terms were present throughout:
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“Commercial interior design Cape Town”
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“Office fit out specialist”
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“Turnkey interiors for businesses”
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“Workspace renovation experts”
A Platform That Grows With the Business
One of the things we always prioritize is scalability. The website is built to grow as New Wave Interiors grows—ready to integrate a blog, feature press mentions, or expand their project portfolio over time.
The team now has a powerful digital tool they can confidently share with prospective clients, partners, and suppliers—knowing it reflects the same level of detail and care they bring to every design project.
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